In a time where everybody
has to put a label on a band
to try and separate or
distinguish their style,
Amplified Heat adopts
Lemmy from Motorhead's
philosophy....ROCK AND
ROLL! Not "rock", "indie" or
"alternative" but rock 'n roll in
the most
raw and dirty sense of the
term.
The trio consists of brothers
Jim, Chris & Gian Ortiz, who
have been playing music
together since they were
kids. Two thirds
of the band were born in Cali,
Colombia and the other in
New Jersey. They spent their
young lives in La Puente,
California,
a racially mixed community
but predominantly hispanic.
They bounced around
between Colombia and
California a few times
before finally settling in
Texas. The band pulls from a
variety of influences
including Cream, Blue
Cheer, early ZZ Top,
Deep Purple, Black Sabbath
and many more.
Signed to Austin-based label
Arclight records in 2004,
Amplified Heat has since
recorded two full length
albums
"In For Sin" (2004) and most
recently "How Do You Like
The Sound Of That" (2007)
and reissued their self titled
EP (2006).
They have made several
appearances at the annual
South by Southwest Festival,
the Ohio based Emissions
from the
Monolith Festival and have
shared the stage with
Nashville Pussy, Young
Heart Attack, Atomic
Bitchwax, Lions,
Alabama Thunderpussy,
Dresden 45, Bible of the
Devil, Honky, The Ugly
Beats, Kylesa, Dirty Sweet,
Dixie Witch, and
The Black Angels, amongst
many others.
Amplified Heat have been
catching the attention of fans
running the gamut from rock
and roll, to blues, to punk, to
jazz,
and country enthusiasts
across the country. Their
electrifying sound and
relentless stage act also
caught the eyes and
ears of Rolling Stone music
editor David Fricke at 2007's
South by Southwest Festival,
where he states they
destroyed
the crowd with a 'boogie- war
vengeance.' He was also
sighted at their most recent
2009 South by Southwest
show.
Amplified Heat emits a truly
menacing blues rock sound
out of two massive walls of
fender cabinets and a
vintage
Ludwig drum kit in between.
The sound is loud and
relentless. No mercy is given.
